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August 03, 2007

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ls

I am endlessly appalled at the Bratz dolls, and Barbie too. But I am trying as hard as I can to, in fact, turn it off. I have no TV; my four year old girl has never seen a Disney anything (nor will she), she attends a Waldorf school that reinforces these values and has a rather strict dress code, I buy her clothes online and rarely take her to stores where she can beg for clothes I feel are inappropriate, and on and on. Uphill battle? Lost cause? Perhaps. But still, as a parent I have to try as hard as I can to protect her from what I perceive as a pretty negative force trying to turn her into one big consumer of plastic yuck. I hate the strange forcing of adolesence on younger and younger children,and what is often lost is that these messages are damaging for boys to absorb as well; it shapes very unrealistic attitudes and expectations from the girls and women in thier lives. It also bothers me that more parents throw up their hands and "give up" in the face of the media messages and products, as though tye are powerless to, indeed, kill their television, refuse to buy certain toys, censor their children's clothing, and more.

Shaping Youth

Spot on. And Bratz being marketed in Scholastic book fairs at schools ABSOLUTELY put me over the edge as well...since it added 'credence to crud'---

Our messaging to girls clearly needs to be more Zoey'sRoom.com and less Bratz, bombshells and bubble brains...but until marketers can find the proper way to make a buck off a massive media mindshift like we're launching at Shaping Youth, they'll keep churning out the same ol' line that it 'sells.' (ugh)

I'd love to republish this in full w/attribution and full byline as a guest author on Shaping Youth? What do you think?

Or...if you prefer, I can snag a 'teaser' portion add some editorial comments and send 'em your way to THIS blog for the rest?

Your call. (and no, I won't buy a movie ticket to see the 'clean up'; they've done enough damage already)
--Amy

Cheryl Branscum

Please sign my petition protesting Bratz dolls.In a world where there are so many pedophiles and girls having babys at 14,I feel like I have to at least try and do something,women have come way to far to have our children look up to this.

http://www.thepetitionsite.com/1/moms-against-bratz

Cheryl Branscum

Please sign my petition protesting Bratz dolls.In a world where there are so many pedophiles and girls having babys at 14,I feel like I have to at least try and do something,women have come way to far to have our children look up to this.

http://www.thepetitionsite.com/1/moms-against-bratz

cheryl

Please sign my petition to get the MGA to change the style of the Bratz dolls http://www.thepetitionsite.com/2/moms-against-bratz

linda

I dont know why they are so popular..they are the ugliest . trashy dolls -they are garish to say the least and the sad thing is mattel tried to do something similar with the my style barbie line which is much nicer than the brats but still similar in some ways..they have taken over the shelves and knocked barbie off the shelves...probably with a leopard skin heel....

Cesca

I'm totally against Bratz dolls because they are basically telling young girls that it is ok to sexualise thems elves and act 18 instead of 8, which i think is appalling. Call me naive, but i think at that age children should be playing tag outside or other innocent activities, not being told by mini prostitue like figures how to attract boys and that they need to dress in revealing outfits to be fashionable. I was absolutely disgusted when i read a comment from someone who was involved with the Bratz company who claimed that the dolls were not sexualised, but fashionable. I dont think that leather boots, fishnets and mini skirts should be fashion for a 5 year old. Please sign my petition against Bratz at www.thepetitionsite.com/petition/188762701 or visit my websit at www.freewebs.com/real_beauty_revolution

Dale Luttrell

bratz for brats if you ask me

Dale Luttrell

bratz for brats if you ask me

anonymous

because of your movie i have to point out the scene where the girl crying to be offencive to emos.(which I'm proud to say I AM) emos are not emotionally disturbed and we don't go crying around the place like that girl you put in the movie. you have made a JOKE of every one who likes to express themselves in rock music and likes to wear dark clothe. i don't know what i was doing watching your movie in the first place. it seemed to have been a waist of my time. I JUST WANTED TO POINT THAT OUT INCASE YOU DECIDE TO MAKE ANOTHER MOVIE LIKE THAT AGAIN

From the authors of PACKAGING GIRLHOOD: rather than censor you, we'd just like to point out that you mistakenly think we wrote the Bratz Movie when we were really complaining about it just like you are. We support your viewpoint. You're right on if you think that Bratz is trying to make all girls alike and wipe out interesting differences of expression! I hope you find the right blog to put this message on!

anonymous

Chloe in the movie was the ugliest girl i ever saw she look like a horse that walked into a pigs arse!!! she was the most fucking ugliest girl that i ever saw!!! it was hard to tell if she was male or female!!! (NOT JOKIN)my guess, she is a dude!!!

14 year old

i as an older sister of six is disgusted at the fact that bratz of any kind are brainwashing young minds and are encouraging them to act like little sluts (not kidding) and making them act inapropriatly towards anyone and they expect the glamorous houses that they see on t.v its descusting.... they are innocent children. .... if you would like to comment on what i just wrote please do at leanewalsh@yahoo.ie

DIXON FABIAN

stereotyped stunning sexy teenagers....lets face it theyre all cute. Brains dont count for much these days..theyre offering what people want. check the mentality of the audience first

DIXON FABIAN

stereotyped stunning sexy teenagers....lets face it theyre all cute. Brains dont count for much these days..theyre offering what people want. check the mentality of the audience first

sid281

Well I like them?

Jennifer

One girl's athletic, one's a cheerleader, one's a rocker, and one's a geek. They do move a bit beyond gender stereotypes.

Ellen Smith

Personally, I don't see anything wrong with bratz dolls.. I used to play barbie dolls as a kid and it didn't have any negative influence on me, infact it develops an understanding of life, the world you live in and develops creativity as well..
I think it all depends on guidance and supervision.

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